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About Us

Sonnenberg Insurance Services, Inc. has served thousands of residents and businesses in the state of Florida by providing professional counseling, robust policies, and excellent service since 1972. Our industry knowledge and experience has helped us meet our clients’ insurance needs to secure their financial futures and ultimately bring them peace of mind for more than 40 years.

We’re focused on taking a client-first approach. Unlike many other brokers, we tailor our services to meet the needs of the individual and small business owner. Our agency offers a full line of life, health, long-term care, and financial policies to meet your needs.

Our Founder, Jack Sonnenberg, LUTCF

Born and raised in Nebraska, Jack moved to Largo, FL in 1972 to open his own insurance agency. With more than 40 years of experience, Jack has a strong commitment to personalized service, ensuring that his clients make informed decisions.

He has been a member of the National Association of Insurance & Financial Advisors and the Florida Small Business Advisory Council for more than 40 years. In 2003, he was voted "Businessman of the Year" by the National Republican Congressional Committee's Business Advisory Council. Jack is currently a guest speaker on The Big Show at Newstalk Radio 820, answering questions and offering practical advice on health insurance, as well as other insurance and financial related topics.

Jack obtained his B.S. in Education from Chadron State Teachers College, and was awarded his LUTCF designation in 1989. A veteran who served his country for two years in Germany for the US 7th Army, Jack is a dedicated family man, and enjoys spending his personal time with his wife, Sandy, and grandchildren. He is actively involved in the community, enjoys golf, and is an avid hunter.